Spivey International Inc
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Marketing Communications

GOAL: Keeping your company current in the ever-changing integrated world of global commerce.



EXAMPLES OF SUCCESSFUL STRATEGIES for various clients:
  • Marketing Campaign Strategy
    Identified the correct marketing channels for maximum exposure to targeted audience and accomplished integrated innovative, targeted marketing campaign to secure and maintain high valued client base.

  • Media Relations
    Guided a pre-IPO client in maintaining consistent messaging to be understood across all communication channels. Set up interviews with key media outlets to provide positive coverage within budget.

  • Localization
    Facilitated creation of a Chinese language web-based email service. Managed technical interface, recruitment and management of local and overseas programming staff; supervised graphic design, content development and interface with third-party suppliers.