GOAL: Keeping your company current in the ever-changing integrated world of global commerce.

EXAMPLES OF SUCCESSFUL STRATEGIES for various clients:

• Marketing Campaign Strategy
  Identified the correct marketing channels for maximum exposure to targeted audience and accomplished integrated innovative, targeted marketing campaign to secure and maintain high valued client base.
  
  
• Media Relations
  Guided a pre-IPO client in maintaining consistent messaging to be understood across all communication channels. Set up interviews with key media outlets to provide positive coverage within budget.
  
  
• Localization
  Facilitated creation of a Chinese language web-based email service. Managed technical interface, recruitment and management of local and overseas programming staff; supervised graphic design, content development and interface with third-party suppliers.